It is essential for campaigns to have an overarching political strategy and campaign plan that positions the candidate as the right person for the job. That's what we do at Progressive Elections.
Your brand and message is your campaign. Why you're running. What you stand for. What you want to accomplish. Your campaign's visual identity and tagline should give people an emotional reason to support you. Your message makes them follow their heart.
It takes seeing something seven times to sink in. If you say the same three things, three times people will remember. Whatever the rules, Progressive Elections will make sure your campaign brand and message are integrated in your direct mail and social media. Using the best of today’s technology, Progressive Election will make sure your mail and social media play off of one another to create a momentum that people remember on Election Day.
Campaigns start with a strong plan that details your targeting, field operations, data management, direct mail and social media, volunteer coordination and fund raising. Progressive Elections works hand-in-hand with campaigns to craft their plan and then execute it day-to-day.